3D Design | Footwear | Animation

Selected Work

HOKA F25

Trail-focused rollout spanning Mafate 5, Rocket X 3, and Arahi 8. Product imagery and go-to-market support for the Fall 2025 line.

3D Design · 2025

Mafate 5

3D Renders

Mafate 5 campaign banner — For The Long Run

Campaign key art — “For The Long Run”

Black · Skyward Blue

Mafate 5 Black Skyward Blue lateral

Mafate 5 Black Skyward Blue lateral heel lifted

Mafate 5 Black Skyward Blue lateral toe lifted

Mafate 5 Black Skyward Blue lateral toe

Mafate 5 Black Skyward Blue top view

Mafate 5 campaign action shot

360° product spin — Black / Skyward Blue

Exploded construction — Black / Skyward Blue

Neon Rose · Black

Mafate 5 Neon Rose Black lateral

Mafate 5 Black Gold lateral

Neon Rose / Black — Black / Gold

Rocket X 3

3D Renders

White · Black

Rocket X 3 White Black lateral

Rocket X 3 White Black lateral heel lifted

Rocket X 3 White Black lateral toe lifted

Rocket X 3 White Black lateral toe

Rocket X 3 White Black medial

Rocket X 3 Black Gold lateral toe

Rocket X 3 Sunlight HOKA Citrus lateral toe

360° product spin — White / Black

Exploded construction — White / Black

Arahi 8

3D Renders

Stardust · Cosmic Grey

Arahi 8 Stardust Cosmic Grey lateral

Arahi 8 Stardust Cosmic Grey lateral heel lifted

Arahi 8 Stardust Cosmic Grey lateral toe lifted

Arahi 8 Stardust Cosmic Grey lateral toe

Arahi 8 Stardust Cosmic Grey medial toe

Arahi 8 Stardust Cosmic Grey top view

Exploded Construction

Arahi 8 exploded construction view

Arahi 8 medial exploded construction view

Midsole & upper layer breakdown

HOKA Collaborations

Mafate X × J.L-A.L

Revamped the HOKA S25 Mafate X for collaboration partner J.L-A.L and their creative agency — released August 2025 in two colorways.

Beluga · Volcanic Ash

J.L-A.L Mafate X Beluga Volcanic Ash lateral

J.L-A.L Mafate X Beluga Volcanic Ash lateral toe lifted

Obsidian · Espresso

J.L-A.L Mafate X Obsidian Espresso lateral

J.L-A.L Mafate X Obsidian Espresso lateral toe lifted

Campaign

J.L-A.L x HOKA Mafate X campaign image

J.L-A.L x HOKA Mafate X campaign image, shoe on ceramic pedestal

Hypebeast — "_J.L-A.L_ and HOKA Reunite on the Trails"

hypebeast.com/2025/8/j-l-a-l-hoka-mafate-x-interview-release-date

Marketing & Testimonials

Press & Social

Mafate 5

GQ — “The Hoka Mafate 5 Is Everything We Love About the Brand's Trail Runners”

Rocket X 3

GQ — Rocket X 3 Review

gq.com/story/hoka-rocket-x-3-review